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MARKETING OF SERVICES6 MARKETINGOF SERVICES Marketingof Services PART1 Q1. Peterson (2011) defines marketing planning as the process by which companies outline comprehensive marketing efforts. It shows strategies and tactics the company use in marketing. It ensures better development of products and services that meet the targeted market needs. Good marketing planning helps the customer understand

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SHINTO ETHICS Shintoethics Unit Shinto (or kannagara no michi) which literally translates into “theway of the deities” is a Japanese indigenous religion thatcomprises of a collection of localized traditional beliefs. Thereligion is one of the major religions in Japan and coexists withConfucianism and Buddhism making it hard for one to separate thethree. Originally, Shinto as

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CostBenefit Analysis CostBenefit Analysis Acost-benefits analysis is a process of analyzing the issuessurrounding the decisions made for a business. All the positivefactors which are the benefits are added while negative factorssubtracted. It is the most necessary part of National Telecom becauseit is the costs or savings that can lead the company to success. Thepurpose of

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AnalysisReport Case Sincetime immemorial Harley Davidson Company in the US has gained fame asone of the remarkable motorcycle industry in the country. Forinstance, in the past 18 years, the company has been the leading themotorcycle industry in terms of retail sales with a 50% market nichein the US and 38% of the global market share(Chan,

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Teachingpractices are preferred styles used by individual teachers to conveyinformation to their students. The same way individuals havepreferred learning styles, teachers also have a preference forteaching styles that work best when creating and deliveringinstructions. Teaching styles depend on various factors such as age,available resources and instructor`s personality among others. Theteaching style reflects classroom management, facilitation

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Argument Argument An argument is defined as a form of persuasion where one uses logicto prove the legitimacy of one idea while discrediting another idea.It usually seeks to persuade an audience to adopt a particularviewpoint to take an appropriate action. Often, people containdifferent opinions and different techniques of arguing. However,Crowhurst (1990) claims that many individuals

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Graphics areimportant since they can convey information more clearly than spokenwords (Anderson 292). Also, they can make information appealing andmemorable. It is critical to identify areas where graphics wouldincrease the persuasiveness and usefulness of intended communication.Graphics would be useful to a reader if they explained a process,demonstrated how something was done, or even showed how

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3 Macroeconomics. Macroeconomics A. False. Transfer payments made to the unemployed by the government are not part of economic output. False. Value of final goods is equal to value added at all stages of production not the sales. False. Real GDP is better than nominal GDP because it adjusts the value of output economy according

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